Real Product

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1) Explain its position in the media world. Explore the key divisions of media
- The media product Men's Health is part of the publishing section. It is a magazine purposely aimed at men. The genre of the magazine is fitness but includes particular sub genres such as articles on lifestyle, nutrition, fashion and sexuality.

2) Research and explore the production company. How big is the company? What is its scope and operations? Is it part of a company conglomerate? What sectors does it operate in?
- The publishing company for this magazine is Hearst.
- Men's Health magazine has a large audience as they are followed by millions throughout their social media. Twitter- 4.6 million.
- This is part of a conglomerate as they have ownership over cable television networks such as ESPN and history.
- Men's Health is the worlds largest magazine brand with 35 editions in 59 countries.

Finance

How is your production financed?
The magazines are sold for a particular price (£3), which is used towards the financing of the product. They also make money from advertisements and sponsorships.

Where is finance needed in your production?
- Finance is particularly needed for the editorial team for the production of the magazine. For example, art director, designers, picture editors proofreaders, production managers, etc. Men's Health has always has a fixed cost for the magazine being £3 each as this allows the company to make a good enough profit to fund the next editions.
Where does finance come from?
- This links back to a lot of the finance coming mostly from the advertisement and sponsorships as well as profit made from each magazine sold.

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